For a good position in search engines especially in Google links from other websites to the own site are very essential. There are several types of links and it is always clever to understand something about it.
You can exchange links with another site. Therefore you get in touch with the webmaster and offer him a link. You get a backlink pointing from his website to your website if he agrees. Those links are reciprocal links or Two Way Links. You should make sure that you get links from related websites, it will be better loved by Google. Look for links from your competitors, they are most related. But you would rather sell your own product and do not want to recommend the product of your competitors. more..Getting Backlinks
Two Way Links don’t increase your ranking significantly in Google, of course they are better than no links. What Google likes are One Way Links. This is a link from another website to your website and there is no link from your site to the other site. Web directories give you such links. But they contribute less and less to a high-quality ranking. Because they are very related, One Way Links from your competitors would be again the best. But no one wishes to link to your site and get nothing in return.
But if you have two partners B and C, you can proceed in a different way. You (A) link to B and B links to C and not back to A. C gets a link from B and in return links to A. Everybody gets an incoming link, but for which there is no direct outgoing link. All are linked in a triangle: A -> B -> C -> A. Google sees only incoming One-Way Links, that’s the best for the ranking. more..increase your pagerank with LinkNetworks
If you have many domains you can reach better ranking with clever linking. But if you have only one or two sites? One Answer are Link Networks. Thousands of sites of the members are linked all together. For a low monthly fee, the three- or polygonal linking takes place over the network. more..getting many backlinks
