Email marketing, as a tool for the online business contains the greatest amount of leverage possible. When you are an internet marketer e-mail is how you communicate directly with your customers. As you know, aside from other purposes, the main purpose is to make sales to your subscribers. It is important that you have a reliable e-mail marketing and communications system in place if you want to make money online. In the IM world, there has been an ongoing battle between two giants in the industry: GetResponse and Aweber. Both are popular, well-known, and have large customer bases; so that made us decide to check them out and see what’s what.
Why do so many people think GetResponse is so great? They have almost a seventy percent better rate of deliverability over their competitors, you can use it as much as you want, and over one hundred thousand live, active accounts. Ok, well, that’s hard to improve upon if you’re searching for an email management solution. There are not very many other e-mail marketing services out there that can come close to boasting these kinds of statistics.
The monthly fee for their introductory level service is $18. That fee will allow you up to five hundred people on your mailing list. From there the prices increase depending upon how many contacts you want to communicate with. At the time of this article’s writing, the highest price per month is one hundred and forty five dollars. That subscription level is based on twenty five thousand subscribers. And if you’re really doing well, and have more than that, you need to receive a special quote from the company.
Just choosing which email management service to do business with can be a headache in itself. When choosing a service, you better be sure it includes a way for you to give optimal customer satifaction. Conducting surveys can be very helpful in marketing and you will benefit from GetResponse’s proprietary survey technology. Surveying is one of the most powerful tools in marketing; determine what your customers really want. Once you get the hang of the process you will never run out of product ideas that will actually be profitable because you are getting the information straight from your customers. Take the guesswork out of making business decisions.
Everyone knows that e-mail marketing is the closest thing to running a business on auto-pilot. The time that you spend learning e-mail marketing can payoff in a big way. If you are looking to get into e-mail marketing or want a more robust service then GetResponse is your solution. The truth is, however, that most of the e-mail marketing services out there just don’t hold a candle to GetResponse. They have a proven track record and will be around for years to come. I don’t think that a hundred thousand clients is a sign of a company that doesn’t produce results. The truth about GetResponse can be found in the number of their loyal customers.
by Thomas Draper
About The Author: Thomas Draper is a freelance contributor to the forexrobotnews.com.
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